This is an ad format with the parallax effect, which means that while scrolling down the page, the images in the foreground move at a different speed (a little slower) than the background content (other page elements). This attracts user’s attention and encourages him to scroll down the page.
Creative requirements
No technical requirements.
Parallax
This is an ad format with the parallax effect, which means that while scrolling down the page, the images in the foreground move at a different speed (a little slower) than the background content (other page elements). This attracts user’s attention and encourages him to scroll down the page.